We research Apple’s Current CEO, Tim Cook

We recently published a very lengthy research article on why 2020 was proving to be such an awful year for everyone. In keeping with this theme, we now have yet another look at the numbers to see what 2020 has in store for Apple CEO Tim Cook. This is part of a bigger research exercise which we are conducting into Apple’s three co-founders and all their CEO’s. At 365 Pin Code we specialise in building line of annual experiential code, for people and for companies. This, if you will, provides much forward looking or futuristic intelligence. It also allows people to make much sense of the now, as in what is happening this minute / this year, and, our work also allows for a retrospective or “what happened in the past” view which helps people to make sense of past events, to connect the dots. In this article you will learn that Tim Cook’s line of code for 2020 is identical to what it was back in 2011, the year he became CEO and Steve Jobs tragically died from pancreatic cancer. What is this telling us / him about how his 2020 will be and, importantly, given the global economic chaos caused by coronavirus, what do the next few years of his look like?

About Tim Cook

Tim Cook is the CEO of Apple and serves on its board of directors. Before being named CEO in August 2011, Tim was Apple’s chief operating officer and was responsible for all of the company’s worldwide sales and operations, including end-to-end management of Apple’s supply chain, sales activities, and service and support in all markets and countries. He also headed Apple’s Macintosh division and played a key role in the continued development of strategic reseller and supplier relationships, ensuring flexibility in response to an increasingly demanding marketplace. Prior to joining Apple, Tim was vice president of Corporate Materials for Compaq and was responsible for procuring and managing all of Compaq’s product inventory. Previous to his work at Compaq, Tim was the chief operating officer of the Reseller Division at Intelligent Electronics. Tim also spent 12 years with IBM, most recently as director of North American Fulfillment where he led manufacturing and distribution functions for IBM’s Personal Computer Company in North and Latin America. Tim earned an MBA from Duke University, where he was a Fuqua Scholar, and a Bachelor of Science degree in Industrial Engineering from Auburn University.

what 2020 has in store for Apple CEO Tim Cook, Futurist Numerology, Numerology for Business,

What 2020 has in Store for Apple CEO Tim Cook…

To answer this question, we are going to fast-forward straight into the details of the applied numbers-based research we do. Immediately below (Chart A) is Tim Cook’s date of birth analysed. Beneath it (Chart B) is his full birth name analysed. And, beneath that you will find Table 1, wherein lie all the lines of annotated experience code which we have calculated for Tim Cook from 2000 through to 2030. This data table is constructed using a complex predictive model (Futurist Numerology) which is wholly unique to 365 Pin Code. The model deploys critically important numbers sourced directly from his Date of Birth [DOB], Full Birth Name [FBN] and Other Data Sources [ODS]. The model delivers lines of code (what we call 365 Pin Code Annual Experience Numbers; AENs) which as per our exhaustive Numerology Research have been proven to be bulls-eye accurate. Don’t believe us? Then please go have a look at the mind-blowing data sequences we published around the “not-so-random surfacing” of Steve Jobs’ pancreatic cancer back in 2004.

Chart A: 365 Pin Code Numerology birth chart for Timothy Donald Cook, born 01.11.1960

what 2020 has in store for Apple CEO Tim Cook, Futurist Numerology, Numerology for Business,

Tim Cook has a Number 1 life path, The Natural Leader

The above birth chart contains loads of datapoints with abbreviations to help you understand (see the abbreviation key) what they are. The four most significant datapoints are his known or physical life path number [TKS-LFP; 1972//19//10//1; Number 1], his shadow or emotional life path [TSS-LFP; 17//8; Number 8], his personal number [Birth DD; 1st; Number 1] and his Personal Attainment Number also sometimes referred to as his Sun Number [TKSPE; 12//3; Number 3]. His Number 1 life path demands that he must learn to be original, strong-willed, creative and innovative. He needs to have the courage and drive to venture into new fields and be a pioneering leader. There are times in life when he may appear stubborn, even dictatorial. Understand, this is necessary, because the number 1 life path demands that its owner keep moving forward no matter the personal cost and that he never allow himself to be restricted. By learning the lessons of the number 1, he will become intimately familiar with the GOD [as in Grand Organised Design] energy, that probing, seeking, independent, innovative spark that moves all creation forward. That he is born on the 1st will only serve to amplify his number 1 life lesson journey.

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Tim Cook has a 12//3 Sun Number [The Powerful, Diplomatic, Creative]

His number 12//3 personal attainment [SUN] number, as in the 3 working through the 1 to achieve the base number 3. The number 12 sun number person has accumulated much inner strength through their unique experiences. Their thoughts are centred in spiritual analysis rather than judgement of others. They have a perfect tolerance for divergent beliefs, philosophies and lifestyles, and yet you walk in all things contrary to the world. They know that reality is an illusion and illusion, reality. 12 people epitomize wisdom and so they naturally attract others who gravitate to them and their courageous presence of mind, for guidance and peace.

Chart B: 365 Pin Code Numerology full birth name Analysis, Timothy Donald Cook

what 2020 has in store for Apple CEO Tim Cook, Futurist Numerology, Numerology for Business,

Tim Cook, Apple’s 7th CEO, has 1 x 1’s, 3 x 2’s, 2 x 3’s, 3 x 4’s, -1 x 5’s (normalised value), 4 x 6’s, 1 x 7’s, 1 x 8’s and 1x 9’s in his full birth name. He has ONE karmic lesson: the number 5 [the 5-senses, change, freedom, adaptability, flexibility, adventure, decision-making, magnetism etc.]. His Subconscious Self is Number 8 [9-1=8; money, power, business, status, authority, wealth, organising on a grand scale, leading others etc.]. His Balance Number is 9: serving others, connected to higher causes, universal love, philanthropy, humanity, consciousness etc. His Expression Number is 78//15//6. This tells us that the number 6 is how he expresses himself into this world, which is with and through relationships, responsibility, a sense of community, grace and gratitude, helping others, retaining the importance of a sense of family. The 6 has as its backing number 15, which is the 5 (change, challenging the status quo, looking for adventure etc.) expressing itself or working through the 1 (the individual, the leader, the bold brave one, the original creator etc.) to deliver or achieve the base number 6.

Table 1: 365 Pin Code AENs [Annual Experience Numbers] for Apple CEO Tim Cook born 01.11.1960

what 2020 has in store for Apple CEO Tim Cook, Futurist Numerology, Numerology for Business,

For the data-junkies, who love to study data sets, we have unpacked Tim Cook’s life path, Annual Experience Numbers [AENs; RED numbers in light blue column] wise from 2000 through to 2030. The abbreviations used in the annotations made in the right-hand column, link with those listed in his Birth Chart (Chart A) and Name Chart (Chart B).


For the purposes of this article, What 2020 has in Store for Apple CEO Tim Cook, we will focus on his 2020 line of code: 2020[year]-7-7-4(13)-1-10-60[Age]-12-3-4(13)-5-5… Before we unpack this line of code, we want to draw your attention to the fact that this was exactly the same line of code [see the two purples blocks in the Table] he had in play back in 2011, the year he became Apple’s 7th CEO, the year Steve Jobs died of pancreatic cancer. This instantly tells us that if 2011 [a Number 4 Universal Year; 2011 = 2+0+1+1 = 4] was an awfully challenging year for him, so too will 2020 [also a Number 4 Universal Year; 2020 = 2+0+2+0 = 4].

what 2020 has in store for Apple CEO Tim Cook, Futurist Numerology, Numerology for Business,

2020 is coded to be a massively challenging year for Tim Cook

On a personal physical level, the 7-4 numerology sequence does not bode well. Our research has revealed these two numbers to be antagonistic and when in play, to deliver a most extreme year, usually negative. The number 4 links with extremely hard work, demanding practicalities, a resource-constrained environment, and being severely “boxed-in” by everything, which limits innovative creativity. The number 7 links with a challenging mental and spiritual quest, seeking answers to deeply troubling questions / challenges. This 4-7 combination if not managed properly, will lead to extreme mental exhaustion, even physical collapse. His 4-1 personal emotional numerology sequence indicates the beginning of a new emotional cycle (as in 1, the start) and again, the number 4 and 1 do not go well together. Bottom line is 2020 is coded to be an extremely tough year for Tim Cook, personally. So, what about his professional coding for 2020? The 3-4 which is an abrasive combination, reveals much professional physical strife between the need for creativity (3, having fun) and getting things done (4, drudgery). His 4-5 professional emotional combination, brings another massively antagonistic number set into play, 4 being work, focus, discipline, systems, conservatism, law and order, and 5, the exact numerology opposite of 4, being freedom, adventure, change, free-thinking, expansion, growth etc. From his 2020 line of code we can deduce that 2020 is going to be a very demanding and difficult year for Tim Cook, possibly even best summed up as: completely awful. His 2020, which is driven by AEN 4, has as its backing number 13. 13//4 always signals a moment life path wise, of karmic rebirth, hence the 13 in tarot major arcana, being the Death card. During years which are driven by 13, much will collapse around you, and you may feel extremely restricted creativity wise. There may even be a string of results which are very disappointing. So be it, the 13 is there to remind you to shed all that which is not necessary, to if you will, severely prune the tree, to go back to basics and to stick to what works and makes money with massive heavy lifting!

And what about the years that follow 2020?

Tim Cook’s 2021 has as its AEN the numerology sequence 15//6. If you care to scroll back to his birth chart (Table A) and look to the bottom left corner, you will see 15//6 as his Shadow Personal Attainment Number [TSSPE]. This tells us that 2021 will impact him massively and place extreme responsibility in his shoulders (hence the Double 6 red block, professional emotional, in his 2021 line of code). No doubt, this is the fall-out or aftershocks of the disastrous 2020. From this we know that during 2020 Apple will experience an all-time low in some shape or form. This unexpected shock will in turn, will be felt by him, severely emotionally. 2020 through to 2024 are driven by AEN 8 [17//8 to be precise]. This brings FOUR critically important numerology points into play for Tim Cook. 1: His surname, Cook, totals 17//8 [see Chart B], an exact match, therefore these 3 years have spiritual / ancestral significance / impact. 2: His Shadow Life Path [TSS-LFP, Chart A] is also an exact match, which tells us that these 3 years will have emotional life path significance, it does not get more emotional than this! 3: His Professional Attainment Number [TKSPR, birth chart, Chart A] is an 8. 4: His Shadow Personal Number [see Chart A, 8 middle bottom] is also an 8.

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What can we deduce from Tim Cook’s 365 Pin Code numerology?

Bottom line is, when things go wrong, they go wrong in a big way. Tim Cook [and therefore, by default, Apple] is steering into the perfect storm. Things it will only turn in H2 of 2026 or 2027 at best. If this is what is on its way numbers wise for Apple, then can you even begin to think what the global economic fall-out over the next 6 to 7 years will be? All this global chaos, in fact, a complete meltdown, will be as a result of the disruptive coronavirus, also known as The Chinese Virus, a virus which is now proving to be everything but the “killer pandemic” which we were originally led to believe it would be by Dr Tedros Adhanom Ghebreyesus and the WHO! Its impact however, economy wise, is the stuff nightmares are made of. Makes You Think doesn’t it, especially as to Why 2020 is such an Awful year?

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